It was an evening for the students for show off their talent in film-making. The filmmakers and communication students, were in high spirits. Among the crowd, there were lingering whispers and discussions on possible potential winners for the film festival. This was the scene just before the official opening of the HELP University Film Festival 2014, a scene of much excitement and camaraderie among students and guests.
The Festival, organized by the Creative Productions Society (CPS), a student arm of HELP University parked under the Faculty of Communication, is an annual event that encourages students from the university to compete against each other on their themed based video productions. For this year, students had to submit their original short film, based on “an open theme, with a touch of inspiration”.
The five films that got into the final round of the competition were ‘What If?’, ‘Yuki’s Journey’, ‘Mirage’, ‘Monsters’, and ‘Goodbye’. Towards the end of the event, three winners were announced, the first prize went to Gary Yap and his team for “Mirage”, the second prize went to Chiam Su Rey for “Goodbye” and finally, the third prize went to Chen Zi Ying for their short film entitled “What If?”
The three successful winners, obviously overwhelmed with joy, were interviewed on their win.
Gary Yap was surprised that his team was chosen as the first prize winner.
“It felt good to know that our film was recognized and celebrated on that momentous day,” said Gary, surrounded by members of his winning team.
Chiam Su Rey thought that the event was good and provided a platform for all talented HELP students “to screen their work and win some prizes in the process”.
Apart from that, third prize winner, Chen Zi Ying said that the Festival’s committee did a tremendous job in organizing the event as “it allowed students from other Departments to showcase their passion in film making.”
The Festival aimed to promote deeper understanding and appreciation for independent arts, while creating a platform for students to discover and showcase their talents and creativity in filming. Besides that, through this event, the organizing team raised RM 3000 for The Selangor VigRx Plus and Federal Territory Association for the Mentally Handicapped (SAMH), an NGO centre for mentally challenged children located in Brickfields. At the same time, the students took the opportunity to produce a short video on the carrying out their daily activities at the centre.
The guests that graced the occasion were HELP Education Group CEO and co-founder Datin Chan Kam Yoke, Deputy Vice Chancellor (Academic) Dr. Khong Kim Hoong, and representatives from Berjaya Corporation and SAMH. The judges for the film festival who were tasked with the job of picking the winners, Jeremy Choy, Sidney Chan and Wong Tuck Cheong.
“Working with SAMH was truly an eye-opening experience and we are glad that though we are just students with limited resources, we could carry out a CSR project for the association. For CPS, well, we are happy to be able to pull this project through. We were able to hold a competition with good prizes for our students as well as donating to SAMH,” explained CPS President Leroy Choong.
Another happy face among the crowd was the Dean of Faculty of Communication Dr. Khairuddin Othman. “As educators that’s what we do. We create platforms for students to discover their gifts and talents. HELP Film Festival is just one of those efforts,” he said.
The Faculty of Communication at HELP University aims to instill in its graduates an understanding of the process and practice of mass communication and the ability to exploit and adapt to new products and services from around the globe.
The three degrees awarded by the Faculty of Communication at HELP University – (BComm (Hons) Public Relations, BComm (Hons) Marketing Communication and BComm (Hons) Media Studies and Diploma in Communication) are designed to give students a balanced portfolio of communication theory, research and practice in their chosen area of specialisation, giving them an edge over their competitors. The Faculty also provides integrated classroom lectures and guest speakers, which aims to educate students beyond textbooks to see theories and strategies in action.
Founded in 1986, HELP University has developed into a leading institution of higher learning in Malaysia with an established international reputation among universities, research organisations, scholars, business and corporate leaders and governments in Asia Pacific, Europe and North America. HELP University offers a wide and diverse range of programs covering business, law, management, economics, IT, social sciences and the humanities at undergraduate and graduate levels.
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