Centre, His Excellency Yu Hyun-seok, flanked on the right by Dr Paul Chan and Hailey, the Korean emcee and on the left, Datin Chan Low-Kam Yoke, CEO HELP Education Group, together with Louis at the launch of the Korean Festival in ELM Business, HELP University.
When HELP University hosted its first Korean Carnival in May this year, the crowds of both Korean and Malaysian students who thronged the carnival for two days was proof enough of its success. Indeed, Dorothy Chen, the Organizing Chairperson who worked together with a Committee comprised of both Malaysian and Korean students studying at HELP.
The unique two-day event celebrated the diversity of Korean culture from its fascinating traditions, its beautifully elegant Hanbok, also the national dress of Korea, beauty and fashion, games and last but not least Korean entertainment, K-Pop dance and song, which is currently enjoying world-wide recognition and attracting legions of followers internationally.
The Carnival also featured a Quiz on Korea in Malaysia and a K-Pop World Festival, both events sponsored by the Korean Embassy and the launch of the Festival as well as the close of the 2016 K-Pop Festival was attended by His Excellency Yu Hyun-seok, the South Korean Ambassador.
The launch took off with a K-Pop Dance Performance which brought the crowd of students to their feet, clapping and cheering the K-Pop groups of Rebellion and Phoeniqne.
This was followed by a display of Taekwondo and a traditional drum performance known as Samulnori, a type of Korean percussion music which is fast gaining popularity.
HELP has an active Korean exchange programme on campus and among its Korean partner universities are Kyung Hee, Kookmin, Dankook and Sogang University. To fill the need for those interested in learning the Korean language, a Centre for Korean Language and Culture was set up and is headed by Shin Sanghyun from Kyung Hee University, Institute of International Education.
Winners of the K-Pop Festival 2016 at HELP.